Clipping campaigns on YouTube
Run a clipping campaign on YouTube
YouTube is the one platform where clipping has an obvious source: you almost certainly already have long-form footage, and Shorts is built to redistribute it. A clipping campaign turns a back catalogue of streams, interviews, podcasts or launches into dozens of short vertical cuts, posted by people who are good at finding the thirty seconds worth watching.
Launch a campaign →What to get right on YouTube
Your archive is the brief
Point clippers at the channel, the playlist or the specific uploads. The more hours there are to mine, the more distinct clips you get, and the less they compete with each other.
Shorts and long-form both count
Set which formats are eligible. Most campaigns run Shorts for volume, but a longer edit can be worth allowing where the footage supports it.
Views arrive on YouTube’s own numbers
YouTube reports view counts through its official API, so there is no scraping in the middle — the figure your payout is priced on is the figure the platform publishes.
How a clipping campaign works
Fund a pool
Set a budget and a per-view rate. The full budget is paid up front through Stripe before anything goes live.
Clippers post
Your brief hits the board and creators cut and publish to YouTube.
Pay per verified view
Every view runs through organic-reach verification. You only pay for views that actually happen.
Questions brands ask about YouTube
- What footage works for a YouTube clipping campaign?
- Anything with more talking than editing: streams, podcasts, interviews, keynotes, gameplay. Material that is already tightly edited leaves a clipper nothing to find, so it tends to produce fewer and weaker clips.
- Are YouTube Shorts views counted the same way?
- Yes. Shorts and long-form both report through YouTube’s API, and both run through the same verification before anything is paid.
- Do I keep the rights to the clips?
- The footage is yours and stays yours. Set the terms in the brief — what can be used, what must be credited, and anything that is off limits.
Put your budget where the views are.
Fund a campaign, set your rate, and let the platform’s clippers do the volume — verified views, a budget paid up front, no retainer.